Broadcast and broadcast journalism students should have an on line presence where they can post samples of their on air work from assignments or shows they host or newscasts they anchor on the college or university radio station.
"Having a URL listed on your resume puts you at an advantage over those who don't have a website," says 680News Coordinator Ann Lavrih. "It's such a simple yet highly impactful way to brand oneself and get your material in the hands of of those who hire. It makes it easier for me to learn more about you when I'm creating a list of potential candidates for an internship at the station from my stack of resumes."
Having your own website is not only a good place to showcase your work by posting audio clips. When applying for a job, instead of sending MP3 attachments, you can include links to the audio in your email cover letter or when you email your resume.
680News provides an average of 40 internships a year at the Toronto radio station. About four interns a year end up getting full or part time jobs at 680News.
If you're one of the more than 50% of students who don't have an online presence you should do something about it. But remember, that website will be seen by potential employers. Restrict the content to showcasing your talent.
While we're talking about your on line presence, one of the companies reviewing resumes stumbled upon some not so family friendly Facebook pages. The company was saddened that some applicants with potential had not shown better judgement. Their names were removed from the candidates list for that particular job.
Here is the secret to standing above the crowd. Be part of the 25 per cent group that has a positive attitude in the work place. Seventy-five per cent of the people in the media are negative. They have lost their way and forgotten their dream that got them into the media in the first place. They have become negative. They believe that it's not worth calling someone for a comment or going to the scene of a story because no one will have anything to say. The 25 per cent crowd believe it's worth picking up the phone or going to the scene because they will find someone willing to speak to them and give them the story. Positive beats negative all the time. A positive attitude is the easiest way for you to beat the competition and stand above the crowd.